The 27-year-old is the new spokesperson for Popchips, and will serve as a “brand ambassador” for the company in an ad campaign in the fall, the Los Angeles Times reports.
This isn’t just a promotional deal for the celebrity but she’s also an investor.
Believe it or not, Perry has Twitter to thank for her latest business venture: While promoting her biographical film “Part of Me,” Perry mentioned her introduction to the snack courtesy of a stash in her hotel minibar.
“I read the back of the label and saw that it was a healthier choice,” she later explained about stumbling across the tasty find. “I was hooked after my first bite! When I discover something good, I want to share it with everyone I know, so I tweeted about it,” she shared in a statement.